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Friday, August 7, 2020 | History

4 edition of Marketing plans that work found in the catalog.

Marketing plans that work

McDonald, Malcolm.

Marketing plans that work

by McDonald, Malcolm.

  • 60 Want to read
  • 38 Currently reading

Published by Butterworth-Heinemann in Boston .
Written in English

    Subjects:
  • Marketing -- Planning.

  • Edition Notes

    Includes bibliographical references and index.

    StatementMalcolm H.B. McDonald, Warren J. Keegan.
    ContributionsKeegan, Warren J. 1936-
    Classifications
    LC ClassificationsHF5415.13
    The Physical Object
    Paginationviii, 254 p. :
    Number of Pages254
    ID Numbers
    Open LibraryOL22028434M
    ISBN 100750673079

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